schedule

SCHEDULE

9th AIM-AMA Sheth Foundation Doctoral Consortium

25th June 2021 - 30th June 2021

Virtual Mode through Zoom Platform

Hosted by: Jagdish Sheth School of Management (JAGSOM)

SCHEDULE

By default, the timings of the schedule is given in EST time zone of the US. To convert the timings to your time zone, please select from the drop-down.

DAY 1 : June 25 Friday

Duration (minutes) Time Session Description Presenting Faculty Type
15 8:00am - 8:15am Welcome from AIM and lighting of the lamp Mr. Jayant Shah, Prof. M. Sivagnanasundaram, Mr. Sanjay Padode Plenary
45 8:15am - 9:00am Opening Plenary Session by Conference Co-Chairs Prof. Jagdish Sheth, Prof. A. Parasuraman, and Prof. Atish Chattopadhyay Plenary
10 Break
60 9:10am - 10:10am Parallel Track 1: Consumer Behavior Prof. Amitava Chattopadhyay, Prof. Sonjaya S. Gaur, Prof. Sharon Ng and Prof. Shankha Basu Parallel
Parallel Track 2: Modeling and Empirical Analysis Prof. Kay Peters, Prof. Sudhir Voleti, Prof. V. Srinivasan, and Prof. Douglas Bowman
10 10:10am - 10:20am Break
45 10:20am - 11:05am Academic-Industry Partnership Prof. Barbara Kahn, Prof. Rajendra Srivastava, and Prof. Venky Shankar Plenary
10 11:05am - 11:15am Break
60 11:15am - 12:15pm Meet the Editors Session 1 Prof. Robert W. Palmatier (JM), Prof. Naveen Donthu (JBR), Prof. Kelly Martin (JPPM), Prof. Kelly Hewitt (JIM), Prof. Peter Danaher (JMR), Prof. Stephen L. Vargo (AMS Review) Plenary
60 12:15pm - 1:15pm Global Lounge (Participants will be free to join any breakout room to network with other doctoral students and faculty) All participants Informal Networking

DAY 2 June 26 Saturday

Duration (minutes) Time Session Description Presenting Faculty Type
45 7:30am - 8:15am Masterclass 1: Qualitative Consumer Behavior Research Prof. Russell Belk Plenary
45 8:15am - 9:00am Masterclass 2: Theory Construction Prof. Ajay Kohli Plenary
10 Break
60 9:10am - 10:10am Meet the Editors Session 2 Prof. K Sudhir (Mkt Sci), Prof. Renana Peres (IJRM), Prof. John Hulland (JAMS), Prof. Lauren Block (JCP), Prof. Malcolm Wright (EJM), Prof. Ming-Hui Huang (JSR), Plenary
10 Break
60 10:20am - 11:20am Global Café 1 (Participants and faculty will be allocated to a specific breakout room) All participants Parallel
10 Break
60 11:30am - 12:30pm Parallel Track 1: Innovation Prof. Katrijn Gielens, Prof. S Arunachalam, Prof. Thomas Anning Dorson, and Prof. Moutusy Maity Parallel
Parallel Track 2: CSR and Cause-related Marketing Prof. Satish Jayachandran, Prof. Robert Hinson, Prof. Avinandan Mukherjee, and Prof. Balakrishna Grandhi
45 12:30pm – 1:15pm Crafting an Effective Manuscript and Managing the Review Process Prof. Werner Reinartz, Prof. Rajesh Chandy, and Prof. Sandy Jap Plenary

DAY 3 June 27 Sunday

Duration (minutes) Time Session Description Presenting Faculty Type
45 7:30am - 8:15am Masterclass 3: Conducting Research that is Rigorous and Relevant Prof. V. Kumar Plenary
45 8:15am - 9:00am Masterclass 4: Research in Strategic Marketing: Fundamental Issues and Contemporary Issues Prof. Rajan Varadarajan Plenary
10 Break
60 9:10am - 10:10am Parallel Track 1: Marketing Strategy Prof. Kapil Tuli, Prof. Hamed M. Shamma, Prof. Neeraj Pandey, and Prof. Ramendra Singh Parallel
Parallel Track 2: Cross-cultural and International Marketing Prof. David Tse, Prof. Piyush Sharma, Prof. Steve Burgess, and Prof. Kofie Dadzie
10 Break
45 10:10am - 10:55am Navigating the Academic Career During Tenure Track Prof. June Cotte, Prof. K Sivakumar, and Prof. G Shainesh Plenary
10 Break
50 11:10am - 12:00pm Creating High-Impact Research Prof. Vanitha Swaminathan, Prof. David Stewart, and Prof. John Roberts Plenary
60 12:00pm - 1:00pm Global Lounge (Participants will be free to join any breakout room to network with other doctoral students and faculty) All participants Informal Networking

DAY 4 June 28 Monday

Duration (minutes) Time Session Description Presenting Faculty Type
45 7:30am - 8:15am Masterclass 5: Modeling & Empirical Research Prof. Vithala R. Rao Plenary
45 8:15am - 9:00am Topic: Achieving Excellence in the Classroom Prof. Srinivas Reddy, Prof. Ujwal Kayande, Prof. Arti Kalro, and Prof. Denish Shah (Moderator) Plenary
10 Break
60 9:10am - 10:10am Meet the Editors Session 3 Prof. Bernd Schmitt (JCR), Prof. Constantine Katsikeas (JIBS), Prof. Anne L. Roggeveen (JR), Prof. Aparna Labroo (Mkt Letters), Prof. Arvind Rangaswamy (JIM) Plenary
10 Break
60 10:20am - 11:20am Parallel Track 1: Branding and Brand Management Prof. Varsha Jain, Prof. Rajeev Batra, Prof. Tanvi Gupta, and Prof. Sanjay Patro Parallel
Parallel Track 2: Customer relationship/engagement Prof. Rajkumar Venkatesan, Prof. Atul Parvatiyar, Prof. Shaphali Gupta, and Prof. Hulya Karaman
10 Break
60 11:30am - 12:30pm Global Café 2 (All participants will be allocated to a specific breakout room). All participants Parallel
60 12:30pm - 1:30pm Global Lounge (Participants will be free to join any breakout room to network with other doctoral students and faculty) All participants Informal Networking

DAY 5 : June 29 Tuesday

Duration (minutes) Time Session Description Presenting Faculty Type
45 8:00am - 8:45am Developing Programmatic Research Prof. Murali Mantrala, Prof. Peter Verhoef, and Prof. Punam Keller Plenary
60 8:45am - 9:45am Parallel Track 1: Service Marketing Prof. Sourav Borah, Prof. Andrea Ordanini, Prof. Harsh Verma, and Prof. Fan Xiucheng Parallel
Parallel Track 2: B2B and Sales Prof. Aron O'Cass, Prof. Bulent Menguc, Prof. Sandeep Puri, and Prof. Jaqueline Pels
10 Break
60 9:55am - 10:55am Global Café 3 (All participants will be allocated to a specific breakout room). All participants Parallel
10 Break
45 11:00am-11:45am Emerging Research Streams in Marketing Prof. Christine Moorman, Prof. P K Kannan, and Prof. Jochen Wirtz Plenary
30 11:45am - 12:15pm Concluding Session, Reflections, and Future Direction of the Consortium Prof. Jagdish Sheth, Prof. Atish Chattopadhyay, Prof. Denish Shah, Mr. Sanjay Padode Plenary

DAY 6 : June 30 Wednesday

Duration Time Session Description Presenting Faculty Type
6 hours 7:00am - 1:00pm Simulation Workshop on Conscious Capitalism Prof. Ernie Cadotte and Prof. Bindu Agrawal Plenary

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